Category: Philosophy

  • You’re Not Impressing Anyone

    You’re Not Impressing Anyone

    Research from Princeton, the Nielsen Norman Group, and many governments all point the same way: simple writing makes you look smarter, not less. More than 80% of readers prefer plain language -and experts prefer it most. This post examines why, and what to do about it.

  • THE ETHICS ILLUSION

    THE ETHICS ILLUSION

    AI ethics has become a box-ticking exercise. Over 200 guidelines published worldwide, yet harms keep growing. Why? Principles without enforcement, ethics boards without power, and companies using ethical language to avoid real change. This analysis explains what’s broken and what business leaders must do differently.